Channel Sales – Not a Silver Bullet

The lure of distribution partners is a very costly, bright shiny object for a startup tech company. I see channels treated as a silver bullet sales option far too frequently and saddened that this advice often comes from mentors and investors who don’t understand the fundamentals of early-stage tech adoption. I’ve been preaching the demand-first then distribution approach for longer than I care to remember and this Andreessen Horowitz podcast on B2B2C nails it. Startup founders that think they can jump the queue and proceed directly to a partner sales model should rethink their go-to-market.

a16z Podcast: B2B2C

Ignite Tampa Bay 2018

Ignite is a series of community and technology-focused presentation with a unique twist: 20 speakers fire off 20 slides in just 5 minutes each, for a night of inspiration-filled, rapid-fire talks.

Get inspired by past Ignite Tampa Bay talks at –

Share what matters most to you. We’re seeking Tampa Bay’s most passionate and talented people to share stories, ideas, and inspiration. Everyone is welcome to submit a talk as long as you have something compelling to say, we want to hear it.

  • When: June 13th – Doors Open at 6:30, after party 9:45-ish
  • Where: The Palladium Theater – 253 5th Ave N, St. Pete, FL 33701
  • Tickets: $20 Tickets available now at –
  • Speakers: Submit your talk for before e-o-day May 20th at –
Ignite is an all-volunteer event made possible by the generous donations of the local tech and business community. Please help support this and other community events by sponsoring us at –

BarCamp Tampa Bay – Oct 21st @USF

Celebrate our 10th Anniversary with us. Whether you’ve been geeking out with us for 10 years, never heard of BarCamp, or somewhere in between, we welcome you to join us at this remarkable gathering of the local Tampa Bay tech community.

BarCamp is an international network of user-generated conferences primarily focused on technology, STEM, Robotics, AI, VR, Gaming, Software Development, Cybersecurity, Makerspaces, Social Media, Autonomous Vehicles, or anything you think you want to share. These are open, participatory workshop-events, and all of the content of which is provided by participants. Anyone can show up, give us a topic and speak. We have 15-20 talks running concurrently every hour during the day.

The doors will open at 7:45 AM, and we will have breakfast on hand. We break for noon for an hour lunch, and our last session ends at 4:00 PM which will be followed by an event wrap up, prize giveaways and then, of course, an afterparty. The event and all of your food and beverages throughout the day, including snacks, are free and your first drink at the afterparty and appetizers are all provided thanks to the generous support of our community of sponsors. There is even a free t-shirt to commemorate the event for the first 500 people!

Please join us and get your geek on!


Saturday, Oct. 21st at the University of South Florida Muma Colleg of Business

Doors open at 7:45AM for Speaker Sign-up & Breakfast

Sessions start at 9:00 and switch every hour

Wrap-up & feedback Session at 4:00 followed by afterparty at 5:30

Follow us on Facebook or Twitter – Use #bctpa to get involved

Sponsorships close 10/5, but there is still time to help host this event.